Dr. Poonam Raghuvanshi, M.Pharm Ph.D is the Vice-President & Head, Intellectual Property, at Dr. Reddy’s. She has more than 25 years of Industrial experience in Pharma Research and intellectual Property.

Her areas of interest are: Aligning IP strategy with business objectives; Finding opportunities to grow new markets, Spreading Awareness on IP Rights; Assessing Consequences and implications of IP Infringement; Implementing strategies to protect the intangible asset.

Few highlights:

Running innovation initiative, the objective was to invite new ideas for product development (life extension or new product (not NCE) ideas), select the ideas which align with business needs & unmet patient needs, support the scientist in bringing the idea to a proof of concept (PoC) stage, as a physical product, create Intellectual property around it before introducing for complete product development.

Identifying IP based generic assets through screening, identification of gaps, opportunities, Whites spaces or legal loop holes.

Spear heading the global IP strategy, with current focus on India, China & Emerging markets; from identifying the opportunity to deciding & successfully implementing the litigation strategy.